MTN Celebrates Technology and Creativity with Month-Long DigiFest 2025

MTN Ghana officially launched DigiFest 2025, a month-long festival dedicated to digital innovation, creativity, and opportunity. The event aimed to showcase MTN’s growing range of digital products, strengthen customer engagement, and highlight the company’s leadership in digital transformation.

Why The MTN Technology and Creativity Month

Speaking at the launch, Stephen Blewett, Chief Executive Officer of MTN Ghana, described DigiFest as both a celebration of MTN’s achievements and a major step toward a fully digital future. “MTN does not see itself simply as a telecom company, but as a digital company,” he said.

He outlined MTN’s long-term investments in Ghana’s digital ecosystem, noting that the company has invested over $1 billion in infrastructure development over the past five years, with an additional $240 million committed this year. “From mobile money to music, video, gaming, education, healthcare, and enterprise solutions, MTN is enabling people to live, work, and fully participate in the digital world—anywhere, anytime,” Mr. Blewett added.

He also reaffirmed MTN’s dedication to nurturing young innovators, citing projects such as the $25 million ICT Hub and the MTN Digital Skills Academy, which aim to equip Ghana’s youth with practical technological skills.

Ibrahim Misto, Chief Digital Officer of MTN Ghana, spoke on the role of technology and artificial intelligence in shaping the modern economy. “AI is redefining markets and the skills needed to thrive,” he said. Mr. Misto also highlighted mobile gaming as a growing platform for innovation and entrepreneurship. “Mobile gaming is more than just entertainment; it’s a platform for creativity, entrepreneurship, and global competition. Ghana’s youth now have the tools to innovate, connect, and compete on the world stage, and technology is opening doors to opportunities that were unimaginable just a few years ago,” he explained.

DigiFest 2025 will feature a variety of educational and interactive activities, including a UX/UI hackathon, gaming stations, “Spin the Wheel” engagements, and demonstrations of the myMTN app. The festival will also include AI community sessions for university students and Tech Quiz Fridays with weekly rewards to promote fun, interactive learning.

Partner organizations such as Samsung, Huawei, Unotelos, Abena AI, and Smart Home Solutions showcased their latest digital products and innovations throughout the festival.

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DigiFest 2025 forms part of MTN’s Ambition 2025 strategy, reinforcing the company’s goal of building a bold, inclusive, and digitally empowered future for all Ghanaians.